Focus Group

A focus group is a form of qualitative research in which a group of people are asked about their thoughts on a particular event/ object. Questions are asked in an interactive group where participants of the group are free to talk with other group members. During the focus group, the researcher will take notes or record the vital points they are gaining from the discussion.

I am going to organise a focus group to find gain opinions about my test footage. I will create a range of questions to see if we have met the pop genre requirements and to see what we can improve on to ensure we make the best video possible. 

Here are the questions I have constructed for my focus group:

Does the binary opposition used of youth and teenage years creates an interesting narrative for our audience?

What codes and conventions can you see in our test footage?

Is our mis-en-scene in keeping with our pop genre?

What uses and gratifications do you think my video will be used for by the audience?