Weather Report 25/11/16

Production Diary 10

SHOOTING SCHEDULE DAY ONE

Crew List

Here is our crew list. The purpose of this is so we can see which team member is in charge of each part of the process. However, as this is a team task between Hannah and I most of the roles are shared between us. However we took extra responsibility on two items, props and locations although we both helped make the final decisions.

Equipment List

Here is our equipment list. It includes all the resources we need for when we film and the reason in which we need to use it.

By producing a list we will not forget to bring anything with us on the day of filming.

Props List - DAY ONE

Theses are all the props we need for our first day of shooting. By creating a props list, we can ensure that we have everything we need and can remain organised before our filming. It will also ensure that we can get all the filming we need to get done completed and not have to refilm another day due to a missing prop.

Locations Day One

Production Diary 6 - final idea with hannah

Representation of our Artist

This poster shows the representation of our artist through the use of camera and mis-en-scene. I have looked at how these elements have effected the representation of

-Conventional representations

-Challenge stereotypes

-Positive and negative stereotypes

Institution Name Audience Feedback

This is the results from a questionnaire we conducted asking a group of students 'What is your favourite Institution Name?'. From the results it is clear to see that the most popular result is 'Sumic' with 60% of the result.

To ensure we had the correct results, we completed a small focus group where we could gain more research into why people liked and disliked the three options. From the video below, we can see the following 

• SUMIC - LIKED as catchy, sounds like a big brand, rememberable
• RSML - DISLIKE as too long, not got a catch to it, 
• HF Productions - DISLIKE as plain and basic.

From our research, the name we have decided on is Sumic. as we believe it is easy to say and remember and is an anagram of the word music, which is the heart of our institution. It is also a fun word, representing our pop genre.

Institution Name

This is a mind map created when brainstorming Institution Names. We looked a number of areas, Genre, Our names, Words, Music and abbreviations to help us come up with ideas.

We have decided on 3 names that we liked the most, Sumic, RSML and HF Productions. We will create a questionnaire on the names and conduct extra audience research to find the most effective name.

Production Diary 8

Risk Assessment

This is my risk assessment. By completing a risk assessment I can ensure I have looked at all the health and safety of my locations and shooting schedule. This means, if followed, there will be no injuries or hazards on set, making sure everyone is safe and time is used effectively.

Audition 4

This is Grace Elliott's audition, who has auditioned for the role of The Friend. We liked her energy and attitude but don't believe her lip syncing was of an extremely high standard.

Audition 3

This is Maisie Ingram's audition. She has applied for the road of The Friend. We liked her lip syncing but are not sure she fits the role.

Audition 2

This is Fay Davenport's audition. She has applied for the road of Chelsea Violet. We believed she suited the look of the artist but don't feel like her acting was natural.

Audition 1

This is Hannah Innerds Audition tape.
She has auditioned for the role of either Chelsea Violet. We liked her lip-syncing ability and believed that her look suited what we wanted our artist to be like. An improvement would be to act more natural infront of the camera.

Auditions

There are 4 characters in our music video.
Chelsea Violet as a young girl
The Friend as a young girl
Chelseas Violet
The Friend

To chose our cast we held auditions, to guarantee we choose the actor who best suits the role. In our auditions we for Chelsea Violet and The Friend, we made them lip sync to the opening of the song. This then indicated to us there lip syncing ability, personality and how they come across on camera.

To chose the two young girls we filmed them saying their names, pulling a funny face and then interacting with one another by pairing up. This allowed us to see how they worked within a pair indicating their team work abilities. We were also able to see what pair had a good connection and would come across well on the camera for our music video.

Makeup Update

The makeup style we have decided for Chelsea Violet is a mature, simplistic look. We do not want her make up to cover her natural beauty and we want her to come across as normal and down to earth as possible. Sometimes artists wear so much makeup and look nothing like their natural selfs. This is not what we want for our artists as we want her to appeal to young girls and also teenagers.

The brown tones of her makeup give her a warm look and also an autumn feel to the film, which is the timing of the filming, so it fits in with our setting and locations. 

What Are The Purpose Of Music Videos?

This is a mind map I created when researching the main purpose of music videos. I found that there are 4 main reasons, for profit, promotion, entertainment and sort telling.

From this research I can ensure that my music video does all this 4 things.

Copyright Letter

Today I found the record label that Florence and The Machine belong to. After research, I found that the record label the song 'You've Got the Love' belongs to is Island Records, who belong to the conglomerate Universal Records.

After more research I found an email address, to enquire about Copyright for our music video.

Here is a screenshot of the email I sent.

Actor Release Form

An actor release form gives you the right to distribute a film with an actor's likeness. Without getting an actor, or crew member to complete this, your production could be at a legal risk and you could potentially get sued. By using a form you can protect yourself and production company.

It is used anytime you have talent in front of a camera, especially if you are looking to distribute it eventually.

Hannah and I will make sure all members of crew and actors sign this form, so that they are all aware of the purpose of filming and that there is no potential legal risk.

Updated Artist

Mind Map created by Fay Davenport with GoConqr

Production Diary 7

Mis-En-Scene of my Music Video

Production Diary 5

Pop Music Conventions

Francis Lawrence, successful Music Video Director

How Are Music Videos Made?

Intertextuality Examples

I have previously researched intertextuality. I know want to know how it can be incorporated into music videos. Here are some examples that I have looked at.

FANCY - IGGY AZALEA
I have previously studied this video and how I enjoyed the similarities between the music video and the film 'Clueless'. I now know that intertextuality has actually been used here. Director X, who directed the video, has based the whole music videos, from locations and props to costume on the film Clueless. He has done this to create nostalgia for the audience and create excitement between a well loved film for the age group he is targeting and the new music video for a popular artist.

CALIFORNICATION - THE RED HOT CHILI PEPPERS
This video was released in 2000 and includes references to popular video games. It sees the band members digitally transform into characters in video games that have strong similarities from games  such as 'Grand Theft Auto', 'Pro Skater' and 'Tomb Raider'. By using popular current games, the music video was topical and excitement about any games released would also create conversation about this music video. The games which are used in the video have the same target audience as the music video. This allows those who would be interested in the games to then watch the video, a clever trick.

MADONNA - MATERIAL GIRL
Intertextuality can be seen dating back to films that were released decades ago. The video for 'Material Girl' has links to to Marilyn Monroe 'Diamonds Are a Girls Best Friend' from the film 'Gentleman Prefer Blondes' in 1953. In the video Madonna wears a pink dress with her hair in a short blonde bob. She is circled by men in black suits dancing up and down stairs holding handfuls of diamonds. This is identical to the clip in the Monroe film. This has been done to portray Madonna the same amount of sophistication and beauty as Miss Monroe had. The film also has same kind of target market as the music video, young women. Therefore that demographic would watch the music video, recognise the scene, and nostalgia and an emotional bond would be created between the viewer and the media.

What is Intertextuality?